Many google analytics users can see session & User in place of visit & visitors in their analytics report. They find it difficult that what is this new thing. But this is not new thing, it is old wine in new bottle. Session is exactly same as Visit and Visitors are user google analytics is just changed terminology due to recent changes in their google analytics interface. By default visit is counted when visitor stayed at page for 30 minuts or close website but With new universal tracking code, user can set session for visitor to count as visit that’s why google renamed it as session. Unique visitor is renamed as User to make it easier to understand report. As per my personal view User is more appealing than visitor.
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